Launched in 2016 as a retail chain for women aged 25 to 45, Magic’s objective was to stand out in any location it enters in the Colombian territory with American Brands at attractive prices. To do this, the customer requested an elegant and sophisticated style that transports customers to a fashionable environment as soon as one enters.
As a design platform for its future stores, the first one located in the city center of Barranquilla, refurbished beautiful art deco elements typical of this sector of the city and synchronized with technology and new elements to generate the ambience desired by the retail group.
- Client: Magic
- Service: Retail and Visual
- Location: Barranquilla